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AlterPool

Ukrainian company for the construction of excellent swimming pools
Our
task
Make a competitive rebuilding of the company due to the original idea and visual concept.

Landing Page for
pool constructors

There is a lot of competition in the swimming pools construction niche, and all competitors are the same (and dull). Therefore, we decided to "blow up the fireworks", to be remembered, stand out and fall in love with the user due to the fresh design, delicious texts and specific proposals.

META PROBLEM
to inspire the client by revealing the owner-of-a-house-with-a-pool lifestyle.
WEBSITE
Why is everyone writing about tying reinforcement and the bowl concreting? We believe that texts should be about something else
With the head of a unicorn,
please
I'm like this in
a Poseidon suit
Three kilometers breaststroke
and two the kilometers butterfly strokes
“Smart” pool,
bio pool,
anything-you-
want-pool?
We developed all the necessary prototypes and content - texts and graphics, including 3d
40+
detailed illustrations
of pools and
equipment options.
EUGENIA
Creative director
When you do the same thing as others and for the same money, then you need to look for competitive tuning not only the plane of the product
You will have to find ideas that will hook your customers and frame those ideas with the right words and the right design.