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Context advertising allows you to offer user a product or service they are looking for in the moment they are looking for it.
Put simply, «in the right time in the right place».
This advertising model has a universal interest — it is easy to use, while conversion rates of user into customer are the highest.
It is you who decides what you will be paying for in context advertising, which can be:
- a thousand of displays
- transition to your site
- even an action performed on your site, e. g. a registration or call to your manager
What distinguishes effective campaigns from ineffective ones?
Correct set of criteria a user must meet
The way advertisements are presented
Fine-tuning of the core and secondary criteria helps us max out results of context advertising campaigns. You may be sure your budget will work hard to the last dime!